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Because 2Checkout exclusively sells software and digital products, it is best suited for established influencers whose target audience is interested in buying products in this niche. But while you won’t find any physical products for sale, 2Checkout is probably the market leader in selling software of every type, including very specific use case items (like software that can convert Microsoft Word documents to PDF, for instance).
This platform is so simple and so effective, even my kids can use it. So I won't waste your time with boring salesy pitch, just check our unprecedented set of features. We've packed everything we know in SaaS and Digital marketing into the easiest and most effective Affiliate Solution ever created. It's not just that we've done all the work for you, we've done the work that probably 99.99% of marketers using this platform could not have ever done on their own. And the following is what happens when you combine the power of Technology with Digital Marketing expertise to help you succeed in Affiliate Marketing.
For those new to this powerful online merchandising concept, affiliate programs work as intermediaries between the affiliate marketers who will sell products and services and the merchant who provides those products and services as well as the affiliates programs. Merchants work with affiliates to help get their products or services to their consumers.
Despite its older origins, email marketing is still a viable source of affiliate marketing income. Some affiliates have email lists they can use to promote the seller’s products. Others may leverage email newsletters that include hyperlinks to products, earning a commission after the consumer purchases the product. Another method is for the affiliate to cultivate email lists over time. They use their various campaigns to collect emails en masse, then send out emails regarding the products they are promoting.
This is the most popular payment offered by most of the affiliate programs. Under this program, the affiliate marketers earn commissions from the merchant each time they will send a client to the merchant website, and that client makes an actual purchase. Various affiliate programs offer a specific percentage of the sale as commission while others will pay you a fixed rate for every sale.
LinkShare — Like Commission Junction, LinkShare provides access to affiliate-marketing opportunities from a variety of companies, including Buy.com. LinkShare’s site features an easy-to-read publisher dashboard that keeps you apprised of the latest offers from your merchant partners and gives you real-time access to your earning data. According to the site, commission rates typically reach up to 20 percent.
Affiliate marketing currently lacks industry standards for training and certification. There are some training courses and seminars that result in certifications; however, the acceptance of such certifications is mostly due to the reputation of the individual or company issuing the certification. Affiliate marketing is not commonly taught in universities, and only a few college instructors work with Internet marketers to introduce the subject to students majoring in marketing.
Products are now put in a category. The commission will be based on the category each product has been placed in whether or not the category is correct. For instance, I had a sale for a child riding toy tractor. Instead of it being in toys category which would have only earned me 3%, it was actually placed in lawn and garden category which I then actually earned 8% instead.
Many affiliate programs run with last-click attribution, where the affiliate receiving the last click before the sale gets 100% credit for the conversion. This is changing. With affiliate platforms providing new attribution models and reporting features, you are able to see a full-funnel, cross-channel view of how individual marketing tactics are working together. For example, you might see that a paid social campaign generated the first click, Affiliate X got click 2, and Affiliate Y got the last click. With this full picture, you can structure your affiliate commissions so that Affiliate X gets a percentage of the credit for the sale, even though they didn’t get the last click.
Compared to other more popular affiliate marketing networks, Commission Junction (which is also known as CJ affiliate network) does two things better than others: one is, it offers you a wide range of products to promote and the other is giving you access to a ton of tools ranging from dashboards, charts, graphs, metrics and so on to increase your sales.
While these models have diminished in mature e-commerce and online advertising markets they are still prevalent in some more nascent industries. China is one example where Affiliate Marketing does not overtly resemble the same model in the West. With many affiliates being paid a flat "Cost Per Day" with some networks offering Cost Per Click or CPM.